Skip to content

Meta & Google Ads

Paid Ads — Meta & Google

Campaign strategy, creative, setup and ongoing optimisation — with conversion tracking wired into your CRM so you see real cost per booked job, not cost per click.

Know exactly what every ad dollar returns.

  • Free audit before you commit
  • Fixed quote, agreed in writing
  • Built in accounts you own

The problem

What it looks like before we start.

“We spend on ads and hope.”

Money goes out every month. What comes back is a report full of impressions and clicks — not jobs.

“The agency reports clicks. We need bookings.”

Vanity metrics look fine while the diary stays empty. Nobody can say what a booked job actually costs.

“Tracking broke and nobody noticed.”

A pixel misfires, a form stops posting, and weeks of budget optimise toward nothing.

What we build

Deliverables, not buzzwords.

  • Campaign strategy and account structure
  • Ad creative production and testing
  • Pixel and conversion tracking wired into your CRM
  • Cost-per-booked-job reporting you can trust
  • Ongoing optimisation and budget management
  • Retargeting campaigns for warm audiences

How it works

From first call to handover.

  1. Step 01

    Audit the numbers

    We review your current spend, tracking and follow-up — and tell you plainly what is working.

  2. Step 02

    Fixed quote

    Management scope and fees agreed in writing. Ad spend stays in your account, under your control.

  3. Step 03

    Build and wire tracking

    Campaigns, creative and CRM-connected conversion tracking set up before a dollar is spent.

  4. Step 04

    Optimise weekly

    Budgets shift toward what books jobs. You get plain-English reporting, not dashboards of noise.

Tools & platforms

  • Meta Ads
  • Google Ads
  • Google Tag Manager
  • GoHighLevel
  • Looker Studio

Recent builds

Proof it works.

See all work
USSolar Company

Commission & Payroll Dashboard

Commission calculations disputed every pay cycle.

Result · Rebuilt calculations with a live reporting dashboard.

USSenior Living Group

Media Plan & Invoice Tracker

Annual media planning inconsistent across locations.

Result · Standardised planning workbooks with automatic syncing.

FAQ

Meta & Google Ads: common questions

Is there a minimum ad budget?

Most small business campaigns start making sense from around $1,000 per month in spend. Below that, data comes in too slowly to optimise properly.

How soon will we see results?

Tracking is correct from day one. Meaningful optimisation usually takes four to eight weeks of data.

Do we own the ad account?

Yes. Everything is built in accounts you own. If we ever part ways, you keep the campaigns, the data and the tracking.

How is your reporting different?

We report cost per booked job or qualified lead, pulled from your CRM — not platform-reported clicks that flatter the numbers.

Free automation audit

Ready to fix this with Meta & Google Ads?

We'll tell you exactly what can be automated and what it costs. No charge, no obligation.

Replies within a few hours · mubashar@rulesol.com

  1. 01

    Send one process

    The spreadsheet, workflow or follow-up that wastes your time.

  2. 02

    Get a written plan

    What can be automated, how, and a fixed price.

  3. 03

    Decide, no pressure

    The quote stands whether or not you go ahead.